Need an Easier Way To Grab a Tee Time? The GolfNow App Is Here To Help

Every golfer’s been there: you’ve got a hankering to play 18 holes, but the hassle of setting up a tee time stops you cold in your tracks. Who has time to waste, toggling through automated phone prompts or talking to a receptionist that can barely hear you? Well, say goodbye to the frustration, and say hello to GolfNow, the world’s largest, online tee-time marketplace and one of the industry’s biggest promoters of recreational golf.

GolfNow is designed to keep golfers of all levels connected to their favorite courses, rain or shine, daylight or twilight, allowing you to the strokes to trim down that challenging dogleg par five from bogey to birdie in no time.

To date, GolfNow boasts a 3.5 million registered users that are actively booking tee times through the app. Golfers can scour the app for deals on more than 12,000 courses in 40 countries, including more than 9,000 courses based in the U.S. alone.

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Curious about making a trek to a new course? No sweat – GolfNow has got you covered, offering its users detailed course information, written reviews from real people who’ve played the course and overall user ratings for every available course. Through the GolfNow app, users can create a tailor-made experience for the perfect golf outing by selecting a myriad of easy-to-use filters, such as course length, travel distance, the time of day you want to play, the number of holes (18 or nine) and price per person.  

Unlike the olden days of having to call up a clubhouse during specific daytime hours, users can access the app and book tee times at any time on any mobile device. Developed for golfers by golfers, GolfNow maintains a stellar rating in the iOS store of 4.8 out of 5.0, featuring 66,000 detailed user reviews. It's also available to download on Android.

Interested to learn more? GolfNow just launched its “Get Your Golf On” campaign, airing on NBC during the first round of the U.S. Open Championship, professional golf’s third major championship of 2023. The campaign’s furry-faced mascot – a golf-loving, happy-go-lucky gopher – is leading the charge to bring new attention to golf and the GolfNow brand.

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“We like to say a star is born! Right over there, under the 14th fairway,” said Jody Vogelaar, Chief Marketing Officer of NBC Sports Next, in GolfNow’s press release for the “Get Your Golf On” campaign.  

The charismatic critter and “golf-obsessed optimist” pictured in the campaign hilariously views himself not as a gopher, but as a “golpher,” inspiring people of all backgrounds to play golf with the help of GolfNow.

As the world began returning to some sense of normalcy following the height of the global pandemic three years ago, a significant number of people with no previous golfing experience have been motivated to grab some clubs and hit the links. The game continues to enjoy growing popularity by an increasingly diverse fan base. Part of continuing to entice new audiences to the sport is the innovating thinking behind GolfNow and its branding.

Photo: Getty Images

“We know golf can feel intimidating,” Vogelaar added. “It’s important that our messaging is not only humorous, but inclusive, so the sport feels welcoming to everyone. If we can encourage more people to play that creates a bigger audience for our products, which in turn, creates a better experience for golfers of all levels.”

“Golf is fun, and as more people are picking up the game, we have really pushed our marketing to welcome new people to the sport,” continued Vogelaar. “We want everyone to see themselves as a golfer, regardless of their ability.”

If you haven’t caught a glimpse of GolfNow’s wise-cracking, cuddly critter – is that a Tommy Bahama shirt I spy? – tune into NBC Sports because the network is dedicating more than 200 coverage hours of the 123^rd U.S. Open from Los Angeles Country Club across NBC, Peacock and USA Network, in addition to more than 40 hours of live, on-site studio news coverage on the GOLF Channel. The only thing missing is Bill Murray.

NBC Sports Next is a subdivision of NBC Sports, part of NBCUniversal.